Sources close to the matter have reported that apple have purchased another mapping service. With two already under its belt the technology giant must surely soon be looking to get rid of it’s last google service on their phones.
Apple’s purchase of all these services could be tied together to make an all in one mapping application for the iOS platform. At the moment the IOS operating system is having to use Google’s own mapping software ‘google maps’ as its native application. Which is a reminder of when the google ex CEO Eric Schmit was a member of the apple board. Reportedly a rift between him and Steve Jobs over the Android mobile OS encroaching into Apple’s territory led to a resignation by the Google executive, and the relationship between Apple and Google growing further apart. Once Google maps has gone all native google application will be removed off the device.
C3 the company reportedly purchased is a Swedish company that owns a 3D mapping solution such as that of Google earth. The company’s website has already been taken down adding credit to the rumours.
The two other mapping services along with apple hiring an iOS map application developer is a pretty clear sign that a new service is on the way. However the question is when will this service come out? My best bet would be on the iPhone 5 release reportedly to be happening a year from now, but as with most things from apple they are giving away very few rumours.
In the video below you can see a demo of the service that C3 offers:
See original article at: 9to5 mac